Copywriter, technical writer, translator (FR>EN, ES>EN, IT>EN), journalist

TechnoZen

An economy brand evolves: the Kia Stinger GT-Line

Korean carmakers, long known as makers of economy cars, are hard at work shaking that image. Hyundai spun off the Genesis model into its own high-end brand. Stealing a page from the Tesla playbook, Genesis welcomes shoppers in high-end mall showrooms. For its part, Kia has not

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Sleek luxury cruising in the 2019 Lexus ES 350

Few brands in any consumer category can feature a consistent look across all of its products that set those products apart from the crowd. Lexus is one of those few. From the futuristic luxury of each vehicle exterior to the luxury that awaits inside, each model in

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2019 Toyota Corolla Hatchback

If SUVs have been getting more popular as they grow smaller, could the same be said for hatchbacks that grow larger? When it comes to looks and practical roominess, the line between these vehicle types are so blurred they might as well not exist. That vague space

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The Sleek SUV: the 2019 Mazda CX-9

Driving with teammates to a hockey game, one of them gestured out the window and pointed out how SUVs rule the road. I couldn’t disagree. The visual evidence was overwhelming. Fortunately, some automakers do what they can to style their larger vehicles to make them look sleeker

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¡ Á, É, Á, É, Í, Ó, Ú – and sometimes Ñ !

If you write in more than one language but don’t want to switch keyboards when you do, read on. I regularly write in French as well as English. Spanish and Italian also sometimes make their way into work product and correspondence. In those languages, certain letters are

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The zippy 2019 Toyota 86 GT

Sometimes you just want to drive a car that seems to place your butt at the same height as the pedals, where the instruments are just below your eye-level, where the road is so close to your eyes each driving sensation gets visually amplified. If you’re in

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The luxury cruiser lives: the 2019 Toyota Avalon Limited

Given the SUV craze that has manifested itself on North American roads, it’s refreshing to see automakers up their game in the luxury cruising sedan market as Toyota has with the 2019 Avalon. First impressions Long, low-slung and lovely were the words that came to mind when

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More women tech entrepreneurs just what industry needs

Software development has long been known as a “boys’ club” but women leaders are making their mark on the industry too. Their perspectives may be what the field needs to build more sustainable successes. “Silicon Valley entrepreneurs may sprint from idea to minimum viable product in as

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A very D#%M!! good idea

“Substitute ‘damn’ every time you’re inclined to write ‘very;’ your editor will delete it and the writing will be just as it should be.” ― Mark Twain I’m always looking for tricks to improve my writing. One trick I learned a long time ago involves culling excess verbiage from

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Legal translation technology a matter of trust

Companies that file documents with the System for Electronic Document Analysis and Retrieval (SEDAR) often need to ensure they are in both of Canada’s official languages. Document translation is expensive. Can businesses avoid this expense? After all, it’s 2019. Free translation services abound online. Have you heard

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