This past fall, I drove what was allegedly the most ticketed car in the U.S., Subaru’s WRX. This winter, I drove what might be termed the “other end” of Subaru’s spectrum of power, the 2015 Impreza. If I made the Impreza sound pedestrian with the words above, that was misleading of me. It certainly handles […]
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On Tuesday, January 20, 2015, fellow freelancer Jane Langille and I will deliver a panel discussion on Enhancing Productivity: Tips, Tools, and Strategies to the Toronto chapter of the Editors Association of Canada. To prepare for my portion of this event, I drew up a quick mind map to order my thoughts on productivity tools. I’ve already […]
Many people mark messages as junk in their email software (Outlook, Mac Mail, Thunderbird and so forth), then wonder why messages from addresses marked as “spam” continue to land in their computers.
When you double-click a file that ends in “.doc” or “.docx” you expect Microsoft Word to start, then the file to open. Do you ever wonder why that is?
This might be the first time I went to test-drive a car and found myself asking: “What’s a guy dressed as a panda doing here?” Answer: the event I attended was hosted by World Wildlife Fund Canada CEO (and former mayor of Toronto) David Miller. Partnering with the restaurant, Bent, and BMW Group Canada, Miller introduced […]
On this blog, I’ve gone on ad nauseam about why and how to keep your inbox uncluttered. I’ve even repeated certain posts to provide greater detail. But if all you manage is your incoming email, you might be missing something important.
Everywhere I turn, I note the stiff competition among carmakers to turn out roomy, comfortable sedans. Chrysler just updated its 200 and lent me the 2015 200S AWD for a week to let me see how it stacks up.
When a client needs documentation for Windows-only software, I need to fire up Windows to explore that software. I mention this because my everyday computer is a Mac. Before I submit documents to my clients, I like to run them through WordRake, a “plain language” plugin for Microsoft Word. I have Word on my Mac, but the […]
Parked at my parents’ place one fine Friday, my mom told me how she noticed three kids checking out the sedan I was driving. They even came up the driveway to give it a thorough once-over, going so far as to look underneath the sedan. I suspect these kids spied the intake scoop on the […]
If white papers sound to you like a relic of an earlier time, you’re partly right. White papers have been around since they were first used in Britain’s parliament more than a century ago. At some point, other organizations co-opted white papers to champion ideas beyond politics. They’re still around today and Gordon Graham gladly explains their continuing […]
Technozen: Recent Posts
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Based in Toronto, Canada, technology copywriter, business writer, technical writer and journalist Luigi Benetton helps technology businesses and periodical editors explain sophisticated technology in ways that their business audiences understand.
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