Copywriter, technical writer, translator (FR>EN, ES>EN, IT>EN), journalist

TechnoZen

Shortening urls

Every web page you visit has a uniform resource locator (url) in the address bar. For instance, to visit my site, you would type my site’s url in the address bar, like so: www.luigibenetton.com. Each url can be a “folder path” not unlike the ones you use

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Learning Ford C-MAX in-car technology

My girlfriend and I enjoyed glorious weather one late September weekend at a friend’s cottage in Lion’s Head, Ontario, partway up the Bruce Peninsula. She also liked the trip back home – in the passenger seat. “You know, this is a comfortable car,” she told me, “after

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Calendars and time zones

Business travellers need to make meetings at set times regardless of the number of time zones they cross. When people regularly wore watches, forgetting to adjust for time zones could cause them to miss appointments. Now that increasing numbers of people use their mobile phones to tell

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Smarts that cars can use

I sometimes hear grumbling about all the knickknacks carmakers jam into new vehicles. While I agree they can seem like too much to pay attention to, sometimes the extra electronics are worth considering.

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Don't double-book yourself

Do you ever double-book yourself for appointments? I stopped doing that a long time ago, since I hate having to apologize for missing important events. Here’s how I did it.

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Smartphones improving, making choice tougher

This is the first article in a two-part series. Smartphone operating systems as a discussion topic can sometimes prove as inflammatory as religion and politics. Arguments seem prompted, at least in part, by marketing as the major manufacturers battle for greater share of the lucrative business smartphone

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Understanding the "cloud"

I loved using Palm Pilot devices. All sorts of stuff that was on my computer synchronized to my handheld and I could look it up just by pulling the device out of a pocket and using it. Today, there’s a third “device” between the handheld and the

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Trade dress for success

Marlboro decision defeats marketing tactic of look-alike brand Philip Morris owns the trademark for Marlboro, the top-selling international cigarette brand, in most of the world. But not in Canada. Thanks to that quirk — the result of a long-ago trademark sale by a Philip Morris predecessor company

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How do YOU track your fitness?

Gone is the need for paper and pen to track calories burned and calories consumed. I use technology on my wrist and in my iPod Touch to track this stuff. My next goal: to get ONE tool that lets me track everything. Meanwhile, here’s what I do. If you

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Facebook spam

Anybody who has had email for any length of time has seen plenty of spam. Most of us have the protection of spam filters, so we minimize the time we take to figure out what’s legitimate and what’s not. Too bad Facebook doesn’t offer the same protection.

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