Copywriter, technical writer, translator (FR>EN, ES>EN, IT>EN), journalist

Special Report: Top Ten Case Study Myths

Thanks for requesting my special report: Top Ten Myths That Sink Case Studies – And How To Avoid Them!

You’re a few short steps from learning the pitfalls many writers stumble into when they prepare case studies to market a business.

In this report, I tackle common assumptions, explain how they lead to weak case studies, and tell you how to improve upon your own studies. These assumptions sound like the following:

  • It’s my company’s case study, so I’ll talk mainly about my own company.
  • One case study can serve every conceivable audience.
  • People will print the case study and read it on paper.
  • People need to know our company is flawless.

I packaged the whole report into a PDF, available to you right now! Simply:

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  3. click the link in that email

and the report’s all yours!

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