Own a small business? Wondering how to effectively use the tangle that is social media today? Here’s the secret: pick a few things you can do well, and do them routinely.
Read more →Have you heard of the recent flick Julie & Julia? It came from a book which, itself, sprouted from a blog. The original blog (the vehicle in which the then-aspiring struggling writer Julie Powell published) contains individual posts (roughly analogous to journal entries) which became fodder for
Read more →Let’s delve into the common steps people take to manage a successful blog. 1. Create a vision for your blog Before you start a blog (and at regular intervals after the start), you need to find answers to several questions.
Read more →Successful companies maintain relationships with people who matter to them. These include customers, suppliers, business analysts and members of the media, to name a few. These relationships involve conversations. While face-to-face chats with customers might seem ideal, most companies can’t bring this idyllic notion to real life
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