Businesses that optimize their websites for search engines place high in organic search engine results. If your firm uses its website to market itself, make effective search engine optimization (SEO) a firm-wide priority.
Read more →When it comes to digital marketing, which firms are headed in the right direction? We asked some of Canada’s top legal technology experts to separate the fab from the drab in nine different categories. The results of National’s biennial nationwide survey are in.
Read more →Own a small business? Wondering how to effectively use the tangle that is social media today? Here’s the secret: pick a few things you can do well, and do them routinely.
Read more →Have you heard of the recent flick Julie & Julia? It came from a book which, itself, sprouted from a blog. The original blog (the vehicle in which the then-aspiring struggling writer Julie Powell published) contains individual posts (roughly analogous to journal entries) which became fodder for
Read more →“I set up a forum where students could interact with one of their classmates who was taking his first trip to his China where his parents were from,” Lucas Kent explains. “The student kept us up to date on daily adventures, sent us pictures of animals he
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