Copywriter, technical writer, translator (FR>EN, ES>EN, IT>EN), journalist

Posts Tagged automotive

The 60th Anniversary of the Mini Cooper

It boggles the mind that more Canadians aren’t buying small cars. Being easy at the pumps and easy to park just don’t seem to justify many non-SUV purchases. Make the car legendary and easy on the eyes, though, and the product may have a fighting chance. That

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The Parent’s Technology Choice: the 2020 Hyundai Palisade

We Canadians love our SUVs, so automakers continue to fill every concievable niche in this market. The three-row SUV segment is growing jsut as quickly (at least in terms of choice, if not overall sales) as that of more compact models. Newcomers to this segment have their

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Sleek and Big Is Not An Oxymoron: The 2020 Mazda CX-9

SUVs. We can’t seem to get enough of them. Automakers know this, and they’re turning out a wide range of products to meet every taste. Luxury buyers may think German, British and certain upscale Japanese brands first. They may want to widen their scope. Mazda has been

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Maximum Output in the MINI John Cooper Works Countryman ALL4

Automakers have had plenty of success shrinking their popular SUVs down to crossovers, and even smaller, to attract the car-buying crowd. Less documented are those instances where small cars “grow” into subcompact SUVs. I learned this is also a winning strategy during my time with a MINI

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Upscale Economy in the 2020 Hyundai Elantra 2.0 Ultimate

Thank goodness for automaking sanity. In recent years, certain (ahem) “carmakers” have chosen to stop making, well, cars, in favour of trucks and SUVs. But look around on the roads – cars still sell, and well at that. One of the “abandoned” segments is that of small,

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Zipping around in the new Mazda3 Sport

My definituion of “business success story” includes companies that punch well above their weight (measured by market share). It also includes automakers whose offerings, while seemingly pedestrian, drive like more expensive vehicles. By both measures, Mazda has been succeeding for years. To keep up with the pack,

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You might not want to drive this car: the 2020 BMW 750Li

In most of my test drives, I look forward to getting behind the wheel of a vehicle. Sometimes, though, I dream of sliding into the back seat and letting somebody else do the driving for me. That was the case during my time with the 2020 BMW

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Fond Farewell: the 2019 Volkswagen Beetle Wolfsburg Edition

In the automotive world (as in the business world) brands come and brands go. Models last from a forgettable year or two to decades of sales dominance. That’s why this review is bittersweet. I aim to compare vehicles every few model years to see what manufacturers change.

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The Civic of Compact Sport Utility Vehicles: the 2019 Honda CR-V

They boast more room than a car and lower operating costs than trucks or SUVs, so it’s little wonder they (and the copycats that followed) are nearly ubiquitous.

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Having it all, comfort in a sports sedan: the 2019 BMW 330i xDrive

They call it a sports sedan, and I guess it is. That said, I spent my first evening with the 2019 BMW 330i xDrive on a 250 km round trip in varying traffic conditions. By “varying“ I mean everything from stop-and-go traffic to clear sailing. That evening,

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