TechnoZen

LinkedIn – group strategy

Originally published in PWAC Contact, the newsletter for the Professional Writers Association of Canada While contemplating how to market my writing services in 2009, I toyed with my long-dormant LinkedIn profile, then the site itself. Suddenly, it hit me – why not create a LinkedIn group for

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Cost difference? Off-the-shelf versus TCO

(Also published in PWAC Contact, newsletter for the Professional Writers Association of Canada) I rely heavily on my computer. Besides writing, I use it for research, billing, taking care of my business and so forth – to say nothing of the entertainment value I (ahem) sometimes glean

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